Digital economy development management: analytical review
Vera D. Markova
1. Institute of Economics and Industrial Engineering SB RAS, Novosibirsk, Russia
2. Novosibirsk State University
Markova.pro@yandex.ru
Svetlana A. Kuznetsova
1. Institute of Economics and Industrial Engineering SB RAS, Novosibirsk, Russia
2. Novosibirsk State University
The material was received by the Editorial Board: 21/06/2020
Abstract
Modern technologies have a large-scale impact on the transformation of functions, tools and methods of management as well as managers' competencies, updating the question of what will management be like in the near future. The article presents an overview of the main management development trends, outlining the emerging management development paradigm in today’s digital age.
The paper analyses the works of the leading foreign and Russian researchers in the field of management, as well as those selected by the keywords. In total, more than 100 publications aimed at identifying and theoretical understanding of management development trends in the digital economy were reviewed.
It is shown that the concept of management in the digital era develops dynamically, but the contours of the emerging paradigm provoke professional discourse and experiments. The diversity of researchers' views on the future of management is systematized from the perspectives of organizational business models and strategic priorities of the companies, which seems to be the key aspects of management, ensuring a holistic perception of the business and showing the direction of its transformation in response to environmental challenges. Based on these findings, new requirements for the competencies of modern managers are given. It is also shown that well-known consulting companies introduce new complex indicators of effective companies’ management systems. The identified trends of the modern management development as well as the new competencies of managers, which could be of interest to the researchers and management practitioners, require further analysis, as technologies and management practices evolve.
Key words
management paradigm, digital economy, business models, managerial competencies
Funding
The research was carried out with research plan of IEIE SB RAS, project XI.172.1.3. “Theory and methodology of the strategic management of the high-tech business development as the basis for new industrialization”, No. АААА-А17–117022250130–8.
Modern technologies have a large-scale impact on the transformation of functions, tools and methods of management as well as managers' competencies, updating the question of what will management be like in the near future. The article presents an overview of the main management development trends, outlining the emerging management development paradigm in today’s digital age.
The paper analyses the works of the leading foreign and Russian researchers in the field of management, as well as those selected by the keywords. In total, more than 100 publications aimed at identifying and theoretical understanding of management development trends in the digital economy were reviewed.
It is shown that the concept of management in the digital era develops dynamically, but the contours of the emerging paradigm provoke professional discourse and experiments. The diversity of researchers' views on the future of management is systematized from the perspectives of organizational business models and strategic priorities of the companies, which seems to be the key aspects of management, ensuring a holistic perception of the business and showing the direction of its transformation in response to environmental challenges. Based on these findings, new requirements for the competencies of modern managers are given. It is also shown that well-known consulting companies introduce new complex indicators of effective companies’ management systems. The identified trends of the modern management development as well as the new competencies of managers, which could be of interest to the researchers and management practitioners, require further analysis, as technologies and management practices evolve.
Key words
management paradigm, digital economy, business models, managerial competencies
Funding
The research was carried out with research plan of IEIE SB RAS, project XI.172.1.3. “Theory and methodology of the strategic management of the high-tech business development as the basis for new industrialization”, No. АААА-А17–117022250130–8.
References: Markova V.D., Kuznetsova S.A. Digital economy development management: analytical review. World of Economics and Management. 2020, Vol.20, no.3. P. 166–183. DOI: 10.25205/2542-0429-2020-20-3-166-183